Suyom’s Automotive & Truck Shop came to us ready to level up—and we delivered a brand identity built to go the distance. In a category full of overly literal designs, we took a different route: a simple, iconic symbol that looks right at home on a trucker’s hat, a patch on a coverall, or a sign out front. It’s classic, timeless, and unmistakably theirs. With a bold, memorable colour scheme and a mark that feels worn-in from day one, Suyom’s is now fully geared up with a brand that’s built to last.