We partnered with Northern Creative and Fortune Oysters to craft a bold brand world inspired by old-school tattoo art, rebellious, youthful, and full of attitude. Muted photography, hand-drawn illustrations, and layered textures put the oysters front and center as the true hero. 

Their WordPress website was designed with future e-commerce integration top of mind, featuring flexible, component-driven layouts and subtle animations that create a sense of discovery. The website was featured on Communication Arts & Design Rush.

The result was a distinct, high-impact brand and digital experience that celebrates taste, craft, and confidence.